Velocity provides end-to-end branding and design services to companies with uncommon marketing vision. We consistently offer our clients a unique competitive edge by providing cutting-edge design fused with innovative web development technology.
Through a disciplined approach of research, strategic planning, style, function, and technology, Velocity impacts the way our client’s consumers interact with their brand. It is our process to help define our
client’s online objectives, and articulate a clear and comprehensive strategy for accomplishing these objectives on-time and on-budget. We are a very passionate team of individuals that produce compelling work that adheres to only the highest standards.
Our full range of services includes: Research & Strategic Planning, Branding & Visual Identity, CMS Development, Web Site & Interactive Design, Print Design Motion Graphics and 3D modeling.
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As the developers of the Just Jacks site, Velocity developed a microsite Just Jacks - Live Your Dream contest. This contest allows entrants a chance to win a seat to a Just Jacks Poker Camp and also a chance to win a WSOP seat. This microsite allows Just Jacks to creatively highlight new products, introduce new camps, contest or promotions with ease. The Just Jacks site also features an online registration, a Send To A Friend engine, and fully controlled Newsletter email database management engine.
Velocity was chosen to develop a microsite for Trojan Technologies launch of their latest water filtration product titled the Trojan UV Max. It was geared toward a residential / commercial audience and acted as a tool for sales distribution. Velocity was responsible for developing the UV Max’s online branding and product imagery by taking the UV Max to a 3D environment. Still renders and animations were created for the site and product demo, developed by Velocity.
As a preferred vendor, Velocity was pre-selected by AOL to produce various branding campaigns and interactive projects on an on-going basis. We are responsible for interfacing with the team at AOL to develop innovative interactions via the online medium. We have completed a wide variety of marketing initiatives providing services in the areas of strategy, art direction, creative, copywriting, and web production. Projects include the "I Discovered" campaign, the design of 200+ Dynamic Leads for the AOL Games portal, conceptual interface design for various sections for NFL@AOL general web leads for their public and private site(s).
Velocity’s roll was to research, design and develop, all of the essential marketing materials for the launch of the training camps. This would encapsulate the corporate identity, business papers and signage, print & direct mail material, Live The Dream – T.V. Spot and online marketing web site.
As the developers of the Just Jacks site, Velocity integrated our custom Content Management System (momentum) into the online system as well as developing the main dynamic lead system. This feature allows Just Jacks to creatively highlight new products, introduce new camps, contest or promotions with ease. The Just Jacks site also features an online registration and gift certificate engine, eCommerce functionality and fully controlled Newsletter email database management engine.
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Velocity was selected to brand FITC Toronto from 2003 – 2006 and FITC Hollywood in 2007. From concept to creation – the branding and promotional elements consisted of the festival posters, badges, online imagery, schedules, award show bumpers and more.
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Various concept designs commissioned for Dark Sector. The new release by Digital Extremes and D3Publisher. Digital Extremes is a Canadian computer and video game developer founded in 1993 by James Schmalz, specifically noted for its development of the highly successful Unreal series of games.
Velocity was chosen to design and develop a new corporate web site for the Spellbound Development Group. As a leading global developer, manufacturer and provider of safety products, Spellbound commissioned Velocity to re-brand their corporate web presence to better align themselves with their key global clients: McDonalds, Red Lobster, Taco Bell, Starbucks and others. The spellbound site is driven by our custom Content Management System (momentum).
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After the one-year hiatus to re-tooling his act, Velocity developed a unique campaign establishing Dale K as the premier consummate college/university act in The United States. The highly visual marketing campaign would be centered on the connection between his demographic and the specific aspects of his shows. From MySpace and Facebook platforms to the self-promotional print and DVD material, each area of the marketing initiative would drive potential audiences to interact with the Dale K brand and experience the personality of his act. The DaleK site is driven by our custom Content Management System (momentum).
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The highly visual marketing campaign would be centered on the connection between his specific demographic and the specific aspects of his shows. Each area of the marketing initiative would drive potential audiences to interact with the Freddy Fusion brand and experience the personality of his science magic show.
Velocity was selected to create the "Aura Glow" brand, for the launch of the new "Saturn Aura" by General Motors Canada. A 1-year project and brand development, which included a red glow, or aura, around the vehicle. Using the Northern Lights as a style queue, Velocity developed a fluid, organic glow that follows the silhouette of the vehicle used for all media including print, web and broadcast.
Our role for the online portion of the brands execution included the development of the complete interactive user experience. Key features of the site include the integration of our Aura Glow Video and custom designed parallax navigation in a 100% Adobe Flash delivery. Users are able to select the Menu to view this experience that allows them seamlessly transition through each area of the site. Users can interact with specific sections of the car called "hot spots" displaying video, sound and subtitles for each.
The Aura was named the 2007 North American Car of the year, the team at Velocity is very proud that we had a hand in bring the Saturn Aura brand to life.
Velocity was chosen to develop the Red Leaves online marketing web site. We worked alongside brand managers and Agency Of Record TAXI, to build-out the online presence for Red Leaves Muskoka. A $750 Million world-class resort community that is redefining luxury living on Lake Rosseau in Muskoka, Canada.
As the developers of the ColdFusion Red Leaves site, we were hired specifically to integrate our custom Content Management System (momentum) to allow key personnel of Red Leaves Management to control every aspect of the growth of the resort. Further to the build of the Content Management System, we developed all of the interactive components to the site, including the main page parallax Navigation and Interactive Masterplan.
Velocity was chosen to reposition London Ontario as a modern, attractive and family centered city, through the Tourism London web site. The goal of the new site was to utilize technology and rich interactive media, as the initial test vehicle for a completely different approach to their existing marketing efforts. London had a reputation at the time of being an old and ultra-conservative city. Tourism London, headed by John Winston, wished to highlight this "New London" through a highly detailed and graphic-dynamic web site. The Tourism London site is driven by our custom Content Management System (momentum).
Various promotional and marketing materials for Muskoka Woods Sports Resort, The Muskoka Woods Experience and OREC. With over 1,000 acres of property, 2,000 feet of shoreline, world-class buildings and sports complexes, Muskoka Woods is one of the most respected premier residential camps in North America.
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Velocity executed the province wide advertising We Do That branding campaign that involved producing all of the 2007–2008 student national recruitment collateral. The Award-Winning promotional material included a college view book, program guide, program specific cluster brochures, a series of 14 bus ads/wraps, web site and the production of the college recruitment television commercial.
Velocity executed on the re-branding of the London Public Library and created the "My Library is..." campaign. This would include the production of a new Corporate Identity, Poster Series, Bus Wrap, My Library T.V. Spot, web site and various in Library promotional pieces.
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As an indirect client of InBev, Velocity executes on various creative briefs for a plethora of InBev brands. Our role is often to design, develop and strategies on unique and creative solutions for each. From package design and label design, to promotional vehicle wraps and seasonal design promotions.
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As the agency of choice for over three years and 16 seasons, allmaple apparel selected the creative minds at Velocity to design, produce and supply highly visual yet detailed graphics treatments for the Canadian youth centered clothing line.
Velocity was chosen design and develop a new corporate web site for Impact Toronto & Israel@60 - divisions of the UJA Federation. These ColdFusion web site offers man key features including an online survey, a facts & opportunities listing, news & events feature, interactive photo gallery, calendar module and a newsletter permission marketing system all driven by our custom Content Management System (momentum).
Velocity was selected to design and illustrate various articles for Popular Mechanics, Computer Arts, DJ Mag and more. Additional, Velocity was commissioned to design and develop the cover illustration for Wired Magazine.
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Various experimental and client related 3D and architecturally inspired projects. Each piece included custom 3D modeling and development by our in-house artists that can assist in brining a product, idea or concept to life.
Various Corporate Identity’s, developed for a wide variety of clients, industries and genres.
"I can literally say that this campaign has evoked institutional change while raising the profile of our organization to an all-time 40 year high. I have not received so much positive feedback from my target audience, industry experts and beyond on any other project in my career."
JEFF SAGE
Marketing Manager / Fanshawe College
"Velocity Studio is exactly what Just Jacks Poker Academy needed. A dedicated team of individuals that helped bring focus to our brand and direction to our web, print and commercial offerings. They are the best investment that I made in my start up."
JAMES V HAYES
CEO / Just Jacks Poker Academy
"Our partnership with Velocity allowed us to outsource the production of our promotional assets. The quality of work was excellent and the timeliness and attention to detail allowed us to meet some very aggressive deadlines."
JIM WATSON
Programming Director, AOL Games
"Every item of media Velocity produces for me always exceeds my competition’s and sends them back to their drawing boards."
DALE K
Comedy Hypnotist
"I always feel like the Velocity team has our company’s best interest at heart. I look forward to continuing our partnership in the months and years ahead."
KRISTI PANKO
Marketing Coordinator / Red Leaves Muskoka Resorts
"Working with Velocity Studio is a like a breath, actually a gust, of fresh air! Their concepts are consistently creative, contemporary, bold and relevant to the mission, vision and values of their clients."
LINDSAY SAGE
Director, Marketing & Development / London Public Library
"As the old saying goes, you only get once chance to make a first impression. Without Velocity I would not be where I am today."
DREW POGSON
a.k.a. Freddy Fusion / Entertainer
"I write this letter to thank you and your team for the outstanding effort and results you achieved on our web site and brand development. You and your team were incredible in hitting our conceptual and development targets right on and in a most accurate and expeditious manner."
EARL VOTOLATO
President / Spellbound
"Since day one – upon receiving Velocity’s uber–creative promotional package – this talented studio has impressed me greatly. Their professional staff has been both knowledgeable and responsive to every given request."
JEREMY OTTO
Art Director / UJA Jewish Federation